Introduction: according to statistics there are 7.8 billion people in the world out of which 4.6 billion of the population are digitalized, and 3.6 billion people make use of mobile apps while only 1.45 billion people make use of web apps.
Mobile Apps
These are software applications built to function on mobile devices like tablets, smartphones, or even a watch. Mobile apps operate by using IOS or Google play store.
Initially, apps were designed and created to ease the day to day difficult individuals face while trying to carry out petty tasks such as sending and receiving electronic mails, storing data, finding information, and processing data.
As the use of mobile apps has expanded vastly over the years, they can now be adapted to locate people or even track goods. Today almost every Mobile App Development Company, apps are used for educational purposes to take classes and tuitions online. For instance, apps that help students carry out research or even help them find information about related topics to their curriculum, mobile apps also have platforms that support electronic commerce, and apps that provide recreation such as game apps.
Types of Mobile Apps
Native apps are mobile apps functioning only or specific to custom mobiles. Therefore if native mobile apps are designed for android mobile they can't adapt or function on Apple products. The main aim of native mobile apps is to ensure enhanced and effective performance of apps on different mobile phones. That is why companies and organizations need to have more knowledge of the type of mobile apps they intend to use as a company.
Hybrid mobile apps operate or function via a cross-function adaptation. They combine both web-based app and native app features and avail several advantages compared to other types of mobile apps. They are built on programming languages like Apache Cordova among others. Hybrid apps use a single command language structure that works across numerous mobile systems.
Web-based apps usually store or have less memory space and are coded in HTML5, JavaScript, etc. Web-based mobile app users have more accessibility to their data anywhere and at any time as most information of individuals is stored in the cloud (internet server).
Web apps are software applications operating on web servers (web servers are software’s that function on the World Wide Web) trying to meet and fulfill the needs and demands of the user. Webs apps function on or via specific codes such as cascading style sheets.
Reasons Mobile Apps are Better for Your Business than Web Apps
As previously stated there are more mobile app users as compared to web app users thus it is best for a company to utilize the forum which has the most users and exhibits more benefits and tends to elevate profit in a company.
1. Improved Personalization
Keeping the traffic on your company website and being able to meet the requirements of the clients are a real bonus. This is achievable through the use of mobile apps. They provide platforms for users to design their pages according to their preferences based on their personality, gender, and interest. Mobile apps can also create personalized pages for users by observing the client’s experiences on the platform.
2. Notification Pop-Ups
The client’s data and information are of utmost importance to the company thus not getting up to date reminders about certain information may cost the company. But not to worry mobile apps provide a notification service that shows up as a reminder for the client.
There are two types of applications the in-app notification and push notification.
3. Easy Accessibility
Imagine needing to access your data or to quickly locate a file yet aren't accessible or can't access your web server due to an inactive or bad internet connection? Be rest assured mobile apps are here to save the day and will cost you no loss, or disappointment at all. That is because unlike web apps, mobile apps operate using mobile device features, tend to your need, and make your work more fun and less tedious.
4. Ability to Function without an Active Connection
With mobile apps, one of the distinct differences is the opportunity to be able to work without the use of an active Internet connection.
5. More Traffic on Apps
The fact that the world we are in is a global village that contributes majorly to the use of mobile apps. Presently most of the internet users spend most of their time on mobile apps and only 13% of the population makes use of web apps.
6. Improved Data Storage
Data retrieval is of utmost value to a client and the ability to locate them swiftly and in lesser time is another major advantage over the Web Apps which store their data on web servers.
7. Reduced Time Consumption
With the use of mobile apps, business organizations multiply their chances of working effectively in a diminished time frame. That translates into increased productivity compared to web app users.
8. Brand Advertisement and Endorsement
Today, more than half of the world population uses mobile apps than web apps. Even if a particular app isn't used regularly, the user gets constant reminders from the app each time he or she accesses his or her mobile device. That means additional or frequent advertising of the company brand.
9. Increased Productivity
Through the use of mobile apps, most companies open the door to maximizing their rate of productivity through ensuring constant traffic and creativity on the app. And as well save time in completing tasks
10. Improved Customer Experience
A company that makes use of a mobile app can assure an improved customer experience by creating a better interactive experience whereby the users can give their feedback.
Conclusion
To a Mobile App Development Company, mobile apps open the chance to not only to improve production rate but also assure a better customer experience overall.
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